Friday, February 1, 2013

Bon Jovi hit the road next week

Bon Jovi finally returns to the road next week (see dates below).

The new single “Because We Can” has already hit Top 5 on iTunes in 24 countries and reached #1 in a dozen
VEVO premiered the video for “Because We Can,” directed by actor/documentary filmmaker Fisher Stevens. Fans can view a new alternate version of the video every other week leading up to the March 26 release of the What About Now album. 

The single cover for “Because We Can” is out now, unleashing an interactive experience for the fan/consumer via the free Bon Jovi App (download at

Bon Jovi's mobile application includes augmented reality - an image recognition technology for smartphones and tablets that creates an interactive experience. Point the Bon Jovi app at the album artwork (wherever it appears) and unlock an animated version of the imagery in 3D space.

Throughout the campaign, fans can see animated and interactive versions of Bon Jovi artwork as well as exclusive access to the latest news and content. The Bon Jovi app has over 250,000 downloads. The AR technology has been developed in partnership with Aurasma, the leaders in image recognition and augmented reality technology.

Bon Jovi - Because We Can - The Tour
Date  City Venue  

9 Uncasville, CT Mohegan Sun Arena
10 Washington DC Verizon Center
13-14 Montreal, Que. Bell Centre
17-18 Toronto, Ont. Air Canada Centre
20 Kanata, Ont. Scotiabank Place
21 Pittsburgh, PA CONSOL Energy Center
23 State College, PA Bryce Jordan Center
24 Buffalo, NY First Niagara Center
27 Atlanta, GA Philips Arena
1 Tampa, FL Tampa Bay Times Forum
2 Sunrise, FL BankAtlantic Center
5 Charlotte, NC Time Warner Cable Arena
6 Nashville, TN Bridgestone Arena
9 Cleveland, OH Quicken Loans Arena
10 Columbus, OH Nationwide Arena
13 St. Louis, MO Scottrade Center
14 Louisville, KY KFC Yum! Center
16 Oklahoma City, OK Chesapeake Energy Arena
17 Lubbock, TX United Spirit Arena
2 Calgary, Alb. Scotiabank Saddledome
3 Edmonton, Alb. Rexall Place
5 Winnipeg, MB. MTS Centre
7 St. Paul, MN Xcel Energy Center
10 Austin, TX Frank Erwin Center
11 Dallas, TX American Airlines Center
13 Kansas City, MO Sprint Center
14 Des Moines, IA Wells Fargo Arena
16 Denver, CO Pepsi Center
17 Salt Lake City, UT EnergySolutions Arena
19 Los Angeles, CA STAPLES Center
20 Las Vegas, NV MGM Grand Garden Arena
23 Glendale, AZ Arena
25 San Jose, CA HP Pavilion at San Jose
12 Chicago, IL Soldier Field
18  Detroit, MI  Ford Field
20  Foxboro, MA  Gillette Stadium
24-25 East Rutherford, NJ MetLife Stadium

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