Monday, March 30, 2015

Coachella Festival partners with DUBS earplugs

Following the overwhelming success of the launch of DUBS Acoustic Filters™, Doppler Labs, the New York City-based technology company, and Goldenvoice have partnered to make advanced hearing protection available to all attendees of the 2015 Coachella Valley Music and Arts Festival.

Together, they will launch DUBS™ Earplugs, the second hearing protection product from Doppler Labs. DUBS Earplugs are stylish concert earplugs created specifically for music listening.

A pair of DUBS Earplugs will be distributed in all Coachella welcome boxes giving Coachella attendees the first opportunity to experience the newest DUBS product. The DUBS Earplugs are optimized for music and use a simplified version of the advanced acoustical physics found in DUBS Acoustic Filters. DUBS Earplugs are soft molded for ultimate comfort and designed for a fashionable aesthetic. They offer a 17 NRR rating to reduce volume to comfortable levels.

“We simply could not ask for a better platform than Coachella to launch DUBS Earplugs,” said Noah Kraft, CEO and Co-Founder, Doppler Labs. “Coachella has set the standard for live music and curation. We are proud to be a partner and provide hearing protection that allows all attendees to be immersed in the festival and optimize their music listening experience.”

In addition to launching DUBS Earplugs, DUBS Acoustic Filters - Doppler Labs’ inaugural product released in September 2014 - will be available for sale on site at Coachella. These highly acclaimed, advanced tech earplugs use a proprietary mechanical process to optimize the listening experience, lowering sound by an average of 12 dB while preserving audio clarity.

Doppler Labs is driven by the understanding that aesthetics and technological innovation are both critical to creating great products. As such, The DUBS products are tuned, sleek and stylish unlike most earplugs that are straightforward foam inserts, available at drug stores and in airports.

Both DUBS Earplugs and DUBS Acoustic Filters were designed for discerning, style-conscious consumers. Musicians and concertgoers in particular have embraced DUBS Acoustic Filters leading to rave reviews and several design awards.

DUBS Acoustic Filters are currently available at Best Buy, Guitar Center, Amazon, select boutique retailers nationwide and at www.getdubs.com. DUBS Earplugs launch exclusively at Coachella and will be available for sale later this year.

About Doppler Labs

Doppler Labs is a technology company with a primary focus on "hearables": wearable technology for the ears. Founded in 2013 by industry leaders in the creative, tech and business worlds, Doppler Labs' mission is to optimize the way you hear the world.

No comments:

Post a Comment